It's the hottest game of 1986! Taking marketing to a world-changing new level, Disney are trying feverishly to implant new memories into our skull wads. As evidenced by this retro-style commercial for "Fix-It-Felix," the videogame at the center of Wreck-It-Ralph. It's well-crafted and entertaining, but the scientists at Disney are going to have to try harder if they intend to beam their propaganda past the my tin foil helmet. Nobody toys with my brain but me.