While it’s not at all clear in the cryptic trailer what the plot of the movie is (people missing? small towns? dressing like Arcade Fire?), the film is a remake of the Mexican film Somos Lo Que Hay.
nThe film seems to be similar to The Lottery, in which a quaint small town has a secret, and it’s really, really bad (the secret, not the film). The original seems to have garnered a bit of acclaim, and while it’s not readily apparent in the trailer, the old film is about cannibals, which means this new film will be about cannibals, which means it will be pretty awesome no matter what.