Friday, December 9 by

The ‘What To Expect When You’re Expecting’ Trailer Might Not Be Targeted Towards Men

ARRGH! I’VE NEVER IN MY LIFE WATCHED A TRAILER SO CLEARLY NOT INTENDED FOR MY DEMOGRAPHIC!

I can’t find humor to bridge the gap between me, a 31 year-old male film blogger, and this film. There’s no connection here. It’s not like they even created this movie for women. It’s like they created it with the expressed purpose of ensuring that no man, not a one, would pay to see it.

Here’s how I saw the pitch meeting going:

Exec #1: Well, the source material, the book What to Expect When You’re Expecting will really resonate with women in their child bearing years, and probably older women who look back upon their pregnancies with fondness. But what about men aged 18-49?

Exec #2: FUCK MEN AGED 18-49!

Exec #1: Yes, of course.

From the simpletons who (probably) brought you I Don’t Know How She Does It comes this film, an examination of female paradigms who:

  • Dance with the stars
  • Get hormonal
  • Enjoy their larger breasts
  • Adopt African babies (OMG! So cute!)

And the shithead men that apparently can’t find their dicks with both hands.

Further lending credence to the theory that if you can’t tell one compelling story in a film, use an ensemble to tell six and the women will get confused and default to empty smiles.

See also:

  • Love Actually 
  • Valentine’s Day
  • New Year’s Eve
  • He’s Just Not That Into You

That’s all for now.

Oh, before I forget, Chris Rock, Thomas Lennon, Rob Huebel? Can you guys hang back? I would like to have a word with you.