In a stunningly innovative new marketing strategy, the people at 20th Century Fox are releasing commercials for their upcoming blockbuster X-Men: First Class called “trailers.” These trailers have generally been high-quality (unlike the “posters“), and create an atmosphere of anticipation for the movie. Nice work, 20th Century Fox!
This trailer pretty similar to the last one, but there are a few surprises. And maybe particularly sharp-eyed viewers will be able to pick out even more. And if we have any visitors whose mutant power is that they can spot differences in similar movie trailers, it’ll be like you’re watching two completely different things. I don’t think we have many of those though.