J.J. Abrams‘s Super 8 is a throwback to another era. More specifically, it’s a throwback to the 70s and 80s – even more specifically, a throwback to the scifi movies of Steven Spielberg that came out in those decades. Movies like ET and Close Encounters of the Third Kind (OK, pretty much just those two) that combined slick excitement with a true sense of wonder and awe.
So it is with this TV spot, which reminds me of those halcyon days when commercials didn’t feature iPhone apps, computer-manipulated talking babies, or dumb-looking guys in glasses. Watch it, and remember what it was like to watch commercials for movies in a simpler time.