Monday, February 2 by

Even Babies Can Lose Their Money By Day Trading.

These are "outtakes" from the eTrade talking babies campaign. I think it’s kind of awesome that giant corporations are now in an ad world where they are not beholden to FCC regulations. They can do way more risky things and end up getting way more intentional views of their spots just by having them online. The PETA thing is a perfect example, even though they are a traditional business. They were banned from being aired during the game so the blogosphere basically distributed the video for them. As more and more companies realize that the traditional ‘make a multi-million dollar commercial and then pay a pile of money on a 30 second spot’ is not the way to go, it’s going to shake things up. Which is why I’m stockpiling ammunition, canned food, and bottled water.

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