(As a TV journalist, I am legally obligated to put the terms “coveted” or “prized” or “much sought-after” in front of the “18-49″ demographic.)

Back to Animal Practice. Animal Practice was a terrible show that starred the guy from Weeds. It was about vets, but only as much about vets as it was about monkeys acting like little people. It’s been pulled from the line-up and will be replaced by Whitney on November 14th.

Until then, it’s unknown what will go in its timeslot. My vote? I would just cut my losses if I was NBC and put the “Soup Nazi” episode of Seinfeld in any schedule gaps. Who would complain? People who like Whitney?

I don’t think so. Those people don’t exist.

And if there’s one thing that PETA does not like, it’s when humans enjoy animals, so naturally they are protesting the show in a very PETA-like fashion, setting up a Facebook page to invite people to protest outside NBC studios wearing all black and monkey masks. Because, man, that will really send the point home.

In case you were on the fence about attending, monkey masks will be provided by PETA.

In related news, I’ve got a line on some free monkey masks. Inbox me for details.

Animal Practice stars Weeds‘ Justin Kirk as the top doctor with a big ego at a Manhattan animal hospital. PETA is protesting this show for the wrong reasons.

It sounds terrible.